“A new book entitled ‘Never Use White Type on a Black Background’ by Anneloes van Gaalen makes design platitudes up into fullspread graphics accompanied by a series of quotes that show how the saying was revised, rethought and, in some cases, rejected over time. The result is a small-scale oral history of each rule.”
Fast Company
"The subtitle of this neat little book from Bis Publishers is '… and 50 other ridiculous design rules,' which should give you some idea of the tone. A gentle poke at the strictures and regulations that still echo around the more reactionary studios and ateliers. Produced by author Anneloes van Gaalen and creative consultancy Lemon Scented Tea, this handy aphorism debunker should help every aspiring creative and client cut through the clichés."
Wallpaper
"Anneloes van Gaalen has gathered some of the better known rules as they relate to the design discipline, including fashion, typography, art and advertising. The illustrated book is peppered with quotes from the famous and not-so-famous; like a condensed version of Bartlett’s Familiar Quotations, but for design professionals."
Daily Icon
"'50 Ridiculous Design Rules' presents a collection of inspirational and delusional design jargon intended to question preconceived notions of layout, type, and technique."
Cool Hunting
“You’ve probably heard these design adages on several occasions (0r many more). You may even know the history behind them. Even if you do, Anneloes van Gaalen might teach you something. Or, just make you laugh. “
Curated Mag
“Are we seeing the birth of a new series like the hugely popular “Dummies” series? I don’t think it’s too ridiculous an assumption to make, do you?”
Marketingweb
“The title of the book breaks all the rules about how book titles should be short and catchy, which is the same sort of cheeky irony that flavours the rest of the text.”
Design.nl
“Mandatory reading for every design student. Entertaining to all those interested in design. And a good tool to keep designers on their toes. Highly recommended.”
moorsmagazine
“Writers Anneloes van Gaalen is an avid follower of design and fashion. in her new book ridiculous design rules, she frivolously analyzes the rules of design and fashion and lays bare all the dos and don’ts for you to follow…or to ignore.”
Superfuture
